Research images: Gin in general

The first image is from Pinterest – by typing in gin bottles. The reason this stood out to me was the unique reflection of the pattern. I love the fact the pattern is design at the back of the bottle (inside) but because of the glass and the liquid it reflects through the entire bottle creating a story. The top Is wood like making it look clean and simple with a little label over it. The label is so simple but works well against the image. Gins have this elegant appearance to them, and this is a great example of that within this image below.

I fell towards a lot of gin designs with patterns behind them. I think ti gives that really classy clean look to them. This one portrays a box (which I could potentially create) with also a bottle with the label on it. This one portrays a blue pattern background, with the flavours thats involved (ingredients) placed on the label which then links to the packaging. The label that sits on top of the pattern, is white with black writing, every little detail stands out due to it being white and bold text. The flowers overlap the design making it stand out and come together as a design rather than being a seperate label and separate pattern.

So when continuing research, majority of gin designs have a unique pattern about them. This one below stood out so much due to its unique pattern. Unlike the other designs it did not portray the ingredients used it was a simple yet effective mirrored pattern that followed through the entire bottle design. Dry gin doesn’t usually involve a lot of flavours and thats shown within the design. The pattern fills around the entire bottle and stands out, however the label sits nicely on the design not making it too overcrowded.

MY TOP DESIGN INSPIRATION:

Out of all the different sorts of inspiration I saw online this one stood out to me the most. I love the way the pattern is filled around the entire bottle. The pattern then links into the triangle making it all come together. Its designed so perfectly and stands out so much as a design. The pattern is bold colourful and beautiful then the label is sophisticated and a unique shape unlike the others.

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The first image is from Pinterest – by typing in gin bottles. The reason this stood out to me was the unique reflection of the pattern. I love the fact the pattern is design at the back of the bottle (inside) but because of the glass and the liquid it reflects through the entire bottle creating a story. The top Is wood like making it look clean and simple with a little label over it. The label is so simple but works well against the image. Gins have this elegant appearance to them, and this is a great example of that within this image below.

I fell towards a lot of gin designs with patterns behind them. I think ti gives that really classy clean look to them. This one portrays a box (which I could potentially create) with also a bottle with the label on it. This one portrays a blue pattern background, with the flavours thats involved (ingredients) placed on the label which then links to the packaging. The label that sits on top of the pattern, is white with black writing, every little detail stands out due to it being white and bold text. The flowers overlap the design making it stand out and come together as a design rather than being a seperate label and separate pattern.

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So when continuing research, majority of gin designs have a unique pattern about them. This one below stood out so much due to its unique pattern. Unlike the other designs it did not portray the ingredients used it was a simple yet effective mirrored pattern that followed through the entire bottle design. Dry gin doesn’t usually involve a lot of flavours and thats shown within the design. The pattern fills around the entire bottle and stands out, however the label sits nicely on the design not making it too overcrowded.

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MY TOP DESIGN INSPIRATION:

Out of all the different sorts of inspiration I saw online this one stood out to me the most. I love the way the pattern is filled around the entire bottle. The pattern then links into the triangle making it all come together. Its designed so perfectly and stands out so much as a design. The pattern is bold colourful and beautiful then the label is sophisticated and a unique shape unlike the others.

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I did a lot of sketches before actually deciding the shape and colours of the design. I thought that sketching different shapes would allow me to sort of understand how the bottle could look at how the colours could play an impact within that design. I knew that I wanted quite a subtle theme within the colours meaning that palettes would be a lot better.

I did these sketches before researching as it was a way of making different ways of ideas flowing and understanding how gin bottles work.

The one below is a sketch of an oval glass bottle, the thing that sticks out for me with this sort of sketch it it enables me to play around with the logo shape – with this shape bottle it allows a lot of room for me to design and less restricted within the design, Its simple yet effective. Gin bottles come in different shape and forms depending on the purpose of the audience and the flavours. I do not think I will know the shape of the bottle until I have the design in place as then I could work around that.

Within this sketch, I used a water colour brush and did some colour drops off what I think could be involved within the design. Maybe a blue, to relate to the beach, because of flavours I would for greens and reds and pinks maybe even orange. I love the way this sort of shape allows reflection and thats why I am more drawn to it, as it allows the design to fit better, and due to it being smaller makes the logo be the focal point not the bottle.

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Now I wanted to draw a square bottle to see how this could potentially look. I think this looks better in a sketch form as its more structured, however I personally do not think it allows the design to flow, I would have to make quite s strict design for it tofu nicely into this bttoel. The purpose of my brand and also the flavours is the idea of being free and care free, where as this bottle to me is quite structured and in line if that makes sense. I think it could work but like I said it depends on my design first and the route I want to take in that.

These below are a bunch of initial sketches that I thought the idea my design could go too. I got the first initial idea from the mash up of pink salt. When I looked into pink salt there was a link for a logo that portray a shell on the background of the design. I then thought, ok why not create something that representated the beach.

The first idea here displays the idea of a shell, and being involved within the bottle design. I thought initially the bottle could be quite simple, have a shell in background maybe some palm trees. I am unsure on this shape as I think its not very unique its quite standard. I think the idea of more unique oval shape would fit more within this design. At first I thought of the link of the words could be done with fruit, maybe fruits that relate to sunsets, and beach – however I think this is already very popular with gin projects.

I then expanded a lot of my design ideas with the idea of colours and trees etc. However I still did not have the idea of the mash up. When looking at these images I thought they all looked a bit basic with the ideas, I do like the idea of having a palm tree within the design as it represents the idea of the beach theme, however does it link with the mash up I have currently thought off.

I then thought I would stop the drawing and focus more on the story from the story I would be able to create a mash up within the designs. I started a mind map with the middle subject of ‘beach gin’ this than led of to different ideas. I thought of ‘palm tree gin’ which then related to colours such as green, blue and white – linking with more coconut themes. I then thought maybe ‘sunset gin’ which involves colours such as red, orange and pink relating to fruits in this colour.

25th February

JDO RAW:

We are feeling peckish

weird and wonderful drinks/ but relevant to what is around now

Something we haven’t seen before

getting two things and mashing them together

innovations , shaping the future

products / that would gain mashing ingredients together

unique characteristics and selling it in a new way

why is it good? why is it different? story of the product

Would I pick it up for yourself?

• Tips from the studio:

• Service it to us straight – a bit of a blurb to describe what you have done and why 200 words – sum it up and introduce your product.
• Don’t burn out – develop on first idea if under pressure
• Do not spend ages on sketches , pick one and go with / develop it
• Shows your creative talent
• Feel proud of it / effort
• judgement criteria of your own before going ahead with it – go backwards
• 4 bullet points to know what they want to see if you are achieving it
• sketches send over

the delivery ]

6 a3 boards (JPEGS FOR DIGITIAL)

physical submissions accepted

mock ups are expected / are fine

written statement outlines design intent and rationale

video. animation and 3d render files optional

brand name, logo, brand product, and where it goes (e.g magazine advert, billboard)

instagram advert

advert for the idea?

submission @jdoraw.com

30th of the 3rd 2020

anything that doesn’t have a brand signature at the moment (BEACH GIN)